Do you have a Product that needs Launching?
When someone has an idea for a product that they want to get to market they want to know how to make that happen. There are a number of steps along the way and often the best idea is to contact people that know how to get it done rather than try to do it all on your own. Sometimes that means having them do everything; other times it only requires help on one part of the process. In any case, you want a company working for you that understands the process.
One way to shorten the process of looking for a company is to review those listed below. This is not an endorsement of any of them and is only intended to give you an idea of the types of services available. Some of these companies work with huge corporations and their site is more for information. Others work with individual inventors. Whether you want to have your product produced yourself or license it to a corporation, many of these can walk you through the process.
Global Alexa Rating: 599,499
This company works with corporations rather than inventors themselves but there is much information on their site that can aid an inventor. The blog articles can provide insight into how marketing and product management work. They offer a newsletter than might provide more information that can be useful also. The main reason for listing this company on this list is to show that even corporations can turn to product management and marketing companies when they are launching a product. This should give the inventor confidence that it isn’t such a bad idea to get help.
Global Alexa Rating: 2,000,591
This company works with anyone with a product idea that wants to get it out there in the stores. Their method is to work with you to set a course of action, develop your product and put together a presentation package including prototyping and marketing and then present it to companies for licensing. This method means you do not have to go through the actual manufacturing of a product. You get paid for the idea itself and can then move on to your next idea. The website is laid out well and includes success stories and testimonials.
Global Alexa Rating: 1,359,181 (UK) / 4,757,391 (US)
Both sites are the same company. They handle everything from idea protection through development and production. They show plenty of success stories for products you may even recognize. You can request a free information pack which has advice and guidelines. Unlike some companies, they even have a telephone number and encourage you to call to talk to one of their experts. There is also a link to a free book “Inventing for Profit” which can answer a lot of questions a new inventor likely needs to have answers to.
Global Alexa Rating: 3,451,286
This company handles just one aspect of getting your invention to market – the marketing aspect. They can help with marketing, advertising, public relations, direct mail, web marketing, social media and research. This means they can help to get the word out there about your product. This is helpful for those inventors that plan to handle the selling of their manufactured product on their own. The website gives a very complete list of the various marketing services that they can perform. For example, under the research category they list market research, product research, media research, demographic research and competitive research. All these services can make a big difference in those sales results!
Global Alexa Rating: 3,500,138
On this website you will find the services of a company that assists with new product launch as well as product marketing. The site is easy to navigate to find out what exactly they are about. The tabs are very simple – Who we are, what we do, how we work and success stories. It just doesn’t get simpler than that. There is a special tab to click for inventors and another to contact them for a free 1-hour consultation. Some of the articles found are informative, such as explaining the difference between licensing and selling the invention yourself. There is also a link to their blog for more information.
Global Alexa Rating: 4,641,060
This company provides a number of services to inventors. They provide a free self-evaluation guide to help you better critique your idea before you proceed. After this step some of their services are a patentability assessment, patent search, patent application services, engineering CAD development, assessment and recommendations from a panel of retail experts including a full report on the viability of your idea, the creation of a presentation, consultation with an industry professional, licensing negotiations and administration. What they do once all is said and done is get your idea, if all goes well in the other stages, in the hands of companies looking to add to their product line. They work using the licensing method. While you are checking out the website, take the time to read some of the blog section and faqs.
Global Alexa Rating: 7,707,394
This company works with small-to-medium-sized businesses rather than inventors. They assist their clients with identifying, assessing and pursuing product and market opportunities. They provide consulting services on business strategy and planning, product management and development, and product rollout and marketing. Although it might seem daunting to contact a professional firm such as this when just starting out, they may be glad to talk with you and give you some great advice that other companies had to learn along the way. That might even be worth a consultation fee.
Global Alexa Rating: 8,262,348
This company is involved in one aspect of your product launch – developing and building the prototype. The process begins with identifying what you envision. The next step is designing the product. The final step is actually building a prototype of your product. They use 3D modeling (CAD), rapid prototyping, mechanical design, industrial design, electrical design, dimensioned drawings and anything else that is needed to get the job done for you. Their website shows some of their clients and what products they did for them.
Global Alexa Rating: 17,186,014
This consulting group does both business services and inventor services. The site goes into depth about the many services they can provide for you whether you are looking for licensing or manufacturing. The list is very comprehensive so you know everything they can do – and each item is fully explained as to the scope of the work they do. There are a number of articles to read that are also helpful. They have a number of ways you can retain their services which are explained on the website.
Global Alexa Rating: 26,221,301
Their services are all designed to get your product developed and launched. They provide product development, sourcing/manufacturing and full product launch services. In all cases they will provide a free consultation to go over your idea and discuss what they can do for you. Their prices all depend on the services you desire but they will gladly give you a quote. They will sign a non-disclosure agreement before you discuss your product idea. Something they mention in the FAQ section which could be helpful is that they can help you raise funds for your project.
These are only a few of the many companies out there than can assist someone with launching a product. While some of the steps may be able to be done comfortably by an inventor, it never hurts to have a professional keeping an eye out to bypass pitfalls. A company that has done the process over and over again has worked out the bugs and that can go a long way to improving the odds of success.